# PRIVACY POLICY
Alecri Cambridge Decorators respects your privacy and is committed to protecting your personal data. We are the data controller for the information we collect.
**1. Information we collect**
When you contact us or request a quote, we may collect: your name, email address, phone number, and property address (for quotations and services). If you contact us via WhatsApp, we also receive your WhatsApp number and messages. Our website may also collect basic usage data such as IP address and pages visited.
**2. How we use your information**
We use your information to: respond to enquiries and provide quotes, arrange bookings, deliver our services, communicate with you about your project, keep internal records, and improve our website and services.
**3. Legal basis**
Under UK GDPR, we process your data on the basis of: contractual necessity (to carry out work you've asked for), our legitimate interest in responding to enquiries and running our business, legal obligation (such as tax records), and your consent where relevant.
**4. Sharing your information**
We do not sell your data. We may share it only where necessary — for example with our website host, a supplier arranging a delivery to your address, our accountant for record-keeping, or legal authorities where required by law. Any such party is expected to keep your information secure.
**5. Data retention**
We keep enquiry data for up to 12 months, and customer records for up to 7 years (in line with tax and accounting requirements). After that we securely delete or anonymise your data.
**6. Cookies**
Our website may use cookies to improve your experience and analyse traffic. You can control cookies through your browser settings.
**7. Your rights**
You have the right to: access your data, request correction or deletion, object to or restrict processing, request data portability, and withdraw consent at any time. To exercise these rights, contact us using the details below.
**8. Security**
We take reasonable steps to protect your data, though no method of transmission over the internet is completely secure.
**9. Third-party links**
Our website may link to external sites. We are not responsible for their privacy practices or content.
**10. Changes to this policy**
We may update this policy from time to time. Any updates will be posted on this page.